Fact checkers with the Times called the lodge and the funeral home before writing his obituary: "Alan Abel, a writer... who specialized in satire and lampoons, died of a heart attack yesterday." Abel's obit was twice as long as that for the inventor of the six-pack, which appeared in the same paper.
Two days later, the Times published a correction: "An obituary in The New York TimesWednesday reported that Mr Alan Abel was dead. Mr Abel held a news conference yesterday to announce that the obituary was the result of a hoax."