"Your name," Baden replied.
"Conan!?"
"No. 'Your name'."
The man was a drunk, Baden explained. He would bet people in bars that he had 'your name' tattooed on his penis. "That's how he won free beers!"
[How did San Francisco policemen save important city records from the fires sparked by the 1906 earthquake? They hauled them to a downtown square -- and soaked them with beer from nearby saloons.]