The psychologist and feminist William Moulton Marston, famed for his invention of the lie detector, deplored the comic books of his day, criticizing their insidious influence on impressionable minds. M. C. Gaines, publisher of the "All American" (a sister label of DC Comics), challenged Marston to create a comic of his own. The result? The "Wonder Woman" comic strip.
["DC Comics announced that in their next issue, 'Wonder Woman' will cut off her long hair and go for a more punk look," Conan O'Brien reported in late March 2003. "She will then team up with Supergirl, but not to fight crime."]